Fleet delivered 462 qualified conversations on $42,370 spend — average CPQC $91.71. CL leads volume at 286 qualified, CS carries highest cost at $159.04/qualified.

ghl_contact_tag_events · 30-day window · FR excluded (churned)

Total Qualified Fleet

462

CL 286 · CF 52 · CS 124

Total Spend Fleet

$42.4k

CL $20,643 · CS $19,720

Avg CPQC CL

$72

Concrete Leveling · 286 qual

Avg CPQC CS

$159

Crawl Space/Chimney · 124 qual

Data Anomaly

Apr 09 CL spend spike: $5,558 on 2 qualified

Apr 09 shows anomalous CL daily spend of $5,558 against only 2 qualified conversations — CPQC $2,779 that day. Likely attribution window or billing catch-up. Inflates CL monthly CPQC from ~$53 to $72. Verify in Meta Ads Manager before flagging as true inefficiency.

1 · Niche Summary

April 1–30, 2026

Niche	Qualified	Spend	CPQC (Avg)
CL Concrete Leveling	286	$20,643.20	$72.18
CF Concrete/Flooring	52	$2,006.11	$38.58
CS Crawl Space/Chimney/Solar	124	$19,720.48	$159.04
Fleet Total	462	$42,369.79	$91.71

2 · Qualified Conversations Per Day

Stacked bar · CL / CF / CS

Daily Qualified Count — Stacked Bar by Niche

3 · CPQC Per Day by Niche

Spend ÷ Qualified · Days with 0 qualified excluded

Daily CPQC (Cost Per Qualified Conversation) — Line Chart